Generation Kill Logo

Done in: 2008 / Customer: HBO / Task: Logo for Television Series produced by David Simon. Based on the Book by Evan Wright.

What the client needed

A logo was needed for the TV series, and then a concept and final artwork was produced for the one-sheet as well. The image in the one-sheet was created using photoshop compositing from 5 different photographs. I’m particularly proud of the composite; it had to look good at extremely large sizes.

My part of the project

Developed the logo design for this miniseries about the American Invasion of Iraq, then was asked to develop some “one-sheets” to be used as ads, billboards, etc. This was my first of two Time Square billboards, so of course I trained up to take a picture of it. A friend shot the one on the Sunset Strip for me. Bigger really is better.